Creating an ad for the WGA to emphasize the importance of not using AI and hiring real people as writers.
fact
screen writing is losing its humanity- AI has had an increasing influence on screenwriting, and in 2022 a strike began for WGA that lasted 148 days in total.
idea
create an ad that highlights the importance of having human writers by recreating a famous monologue from a book, movie, or play, as if tho written by an AI
To Be or Not to Be:
The idea we landed on was to redo the famous “To be or not to be” speech from hamlet as if though written by an AI, all the while having the actor take the speech 100% seriously.
